Nikkei: Samsung will slash OLED production because of poor demand for the iPhone X

Weak demand for the iPhone X is hurting Samsung’s OLED display business – while the company is seeking out new customers, it will slash the output by as much as 20 million units. The original target was for around 45 million to 50 million iPhone X displays, reports Nikkei. And this is just for the January-March quarter, there may be additional cutbacks for April-June. The company is reportedly looking at Chinese and other customers to make up the difference. Last year, Samsung invested $ 12.6 billion to boost its OLED production capacity in anticipation of an iPhone X boom that never…

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Nikkei: Samsung wil slash OLED production because of poor demand for the iPhone X

Weak demand for the iPhone X is hurting Samsung’s OLED display business – while the company is seeking out new customers, it will slash the output by as much as 20 million units. The original target was for around 45 million to 50 million iPhone X displays, reports Nikkei. And this is just for the January-March quarter, there may be additional cutbacks for April-June. The company is reportedly looking at Chinese and other customers to make up the difference. Last year, Samsung invested $ 12.6 billion to boost its OLED production capacity in anticipation of an iPhone X boom that never…

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Samsung to more than halve OLED production due to slow iPhone X demand, Nikkei says

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Piling on to its own rumors of slower than expected iPhone X demand, Nikkei on Tuesday said Samsung is drastically slashing OLED output in response to Apple’s supposed decision to cut production of the flagship handset.
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Samsung left with excess OLED panels after Apple halved production

Samsung Display may have been left with a surplus of OLED panels, due to Apple’s reduced iPhone X production. Samsung is reportedly in search of new customers to take on some of the excess panels but that may be harder than you’d think. Most manufacturers aren’t ready to make the switch to OLED because of its higher cost, meaning Samsung might be facing a reduction in profits. Most Chinese manufacturers attend to lower price ranges and would prefer to stick to LCD panels, which are around 40% cheaper. Only about 5-10% of Oppo and vivo smartphones use OLED screens. Apple itself is…

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With Apple Reducing iPhone X Production, Samsung Forced to Look for OLED Panel Buyers

A reduction in iPhone X orders from Apple has left Samsung scrambling to find new OLED buyers as the Korean company is now potentially looking at an excess stock of the panels. Samsung had to ramp up its OLED display panel production before the launch of the iPhone X to meet its high demand. The company was the sole supplier of OLED panels to Apple for the iPhone X last year. Continue reading
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