T-Mobile reveals $6 per device price tag for Magenta NB-IoT plan

T-Mobile reveals $ 6 per device price tag for Magenta NB-IoT plan

T-Mobile aims to compete on low prices as it unveils Magenta plan pricing for NB-IoT connectivity. 

US telecommunications company T-Mobile has outlined its pricing model for its Narrowband IoT (NB-IoT) offering.

The company, the third largest carrier in the US after Verizon and AT&T, revealed Magneta, a narrowband IoT plan that will cost an enterprise $ 6 a year per device up to 12MB. The company said that this would mean customers would be charged only one-tenth of the cost of rival Verizon’s Cat-M plans.

“NB-IoT is much more affordable than Cat-M and is already the globally preferred standard to power the rapidly expanding world of IoT applications,” the company claimed.

“Because it can operate in guard bands – the network equivalent of driving down the shoulders on the highway – NB-IoT carries data with greater efficiency and performance and doesn’t compete with other data traffic for network resources,” it added.

Read more: T-Mobile US bets on NB-IoT, completes Vegas live tests

NB-IoT or LTE-M for operators?

NB-IoT has typically been the more popular choice of low-power, wide area network (LPWAN) for operators in Europe and Asia as it offers advantages over GSM/GPRS.

However, in the US, AT&T and Verizon have both backed LTE-M technology, which also runs on licensed spectrum. Last year, Verizon unveiled the launch of an LTE Cat M1 network, and two months later, AT&T launched its own network and said it planned to deploy LTE-M across Mexico by the end of 2017, creating an LTE-M footprint that would cover 400 million people.

T-Mobile meanwhile, has been focusing all of its energy on NB-IoT technology. Last July, it announced what it claimed was the completion of North America’s first live network tests of NB-IoT in conjunction with equipment manufacturers Qualcomm and Ericsson.

But while each carrier is backing different technologies at this stage, they are keeping their options open. T-Mobile, for example, expects to launch Cat-M nationwide after the NB-IoT project is up and running by the middle of this year, and both Verizon and AT&T are pondering the use of NB-IoT.

Read more: AT&T delivers progress report on LTE-M rollout in Mexico

Attractive entry price

According to Ian Hughes, senior analyst of Internet of Things (IoT) at IT advisory business 451 Research, the $ 6 limited-time offer from T-Mobile with its Magenta plan could provide great value.

“It could be considered almost negligible for an initial rollout of low-power, low-bandwidth connectivity, to assets that may be of a much higher value total value,” he said.

“Of course, a high volume of devices needing connectivity makes the bill much larger, but for projects starting to grow out of proof of concept becoming more relied upon, such as in a smart city this does appear much cheaper than 3G/4G tariffs,” he added.

Hughes also suggested that CIOs may be inclined to go with a known telecoms name when sourcing this type of connectivity, even if the telecoms provider is primarily consumed-focused like T-Mobile. This is where Magenta could help rope in some big-company customers. “It is an opening salvo in a developing market,” he said.

Read more: Business leaders find IoT economics “increasingly compelling”, says Verizon

The post T-Mobile reveals $ 6 per device price tag for Magenta NB-IoT plan appeared first on Internet of Business.

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Google sold more than one Home device each second since Home Mini started shipping

Google has revealed that it sold more than one Home series product every second since the Home Mini began shipping in October last year. That roughly translates into a total of around 6 million units. There was, however, no information on exactly how many Home, Home Mini, and Home Max units were sold in the period. The announcement was made by the company in a recent blog post, wherein the search giant also noted that its Assistant software is now available on more than 400 million devices, including smart speakers, phones and tablets, headphones, watches and even TVs. The…

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Google Assistant and Google Home had a big year in 2017, and today Google let us know just how big it was.

Google Assistant is now on more than 400 million devices. That includes Google Home devices and Android phones and tablets as well as iPhones, headphones, TVs, smartwatches, and more. Google’s Assistant is available in 12 countries and 8 languages.

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