LG has filed the necessary paperwork for three new trademarks in the EU, and all of these are about marketing microLED displays. The trademarks the company wants to own are XµLED, SµLED, and XLµLED. If LG is granted these and actually plans on using them in shipping products, we’re not sure how well they will be received – it’s a bit weird to go with “µLED” instead of “microLED”, that might result in people having issues with reading the names. Anyway, according to the filings, these trademarks are primarily for “mobile phones, smart phones”. So far we’ve seen a huge microLED TV…
Huawei Technologies is reportedly considering developing a mobile phone using Sirin Labs' operating system. The phone would be cable of running blockchain applications alongside Android. According to Bloomberg, the talks are occurring privately. Ther…
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Apple is apparently designing and preparing to manufacture its own range of MicroLED screens at a secret facility in California. According to a report from Bloomberg, the American tech giant is developing prototype mini displays which could eventually be used in future models of the Apple Watch. For the past few years, Apple has has […]
Apple is using a secret facility in California to develop MicroLED screens for the Apple Watch and iPhone, Bloomberg reports, with plans to replace third-party OLED screens in several years. Developed under the code name T159, the MicroLED screens are said to be notably brighter and superior in color accuracy to OLEDs, and should enable Apple to bu…Read More
Apple – VentureBeat
Apple is secretly developing its own MicroLED displays for future iPhone and Apple Watch devices in order to reduce its reliance for screens from Samsung and LG.
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Apple is reportedly taking a big step into making its own displays, and it isn’t using the technology you may be most familiar with. According to a Bloomberg report, a secret facility in California close to Apple Park houses engineers developing microLED displays for Apple mobile devices. While Apple has been making its own chips for its mobile devices for a few years, this would be the first time the company has attempted build its own displays.
MicroLED technology is still in its infancy, particularly in its application in consumer electronics. We last saw microLEDs show up in Samsung’s gigantic, 146-inch TV dubbed “The Wall,” which it debuted at CES in January. Making microLED displays is no easy task since the panels are made up of individual pixels that need to be individually calibrated. Each pixel is self-emitting as well, meaning microLED displays do not require individual backlights. But microLEDs produce displays that are incredibly bright, with deep blacks and high contrast ratios; they are also slimmer and don’t require as much power as their LCD counterparts.
Due to the complexity of microLED display development and application, Apple is reportedly still in the experimental phases when it comes to these panels. The company reportedly has about 300 engineers working on the initiative, reportedly codenamed “T159n” which is being overseen by Lynn Youngs, who helped develop touchscreen display technology for the original iPhone and iPad. Apple also gleaned some intellectual property about microLED development when it acquired the screen-tech startup LuxVue back in 2014.
Taking a quick trip down memory lane, Apple back in 2006 paid out $ 100 million to settle a lawsuit with Creative Labs over allegations that the iPod’s hierarchical menu structure infringed upon one of Creative’s patents. As a direct result of that settlement, Steve Jobs — who was reportedly furious with the suit — became convinced of two things: One, Apple would have to start patenting everything under the sun. And two, it was imperative for Apple to control as many of the underlying technologies in its products as possible.
That said, an intriguing new report from Bloomberg relays that Apple has been operating a secret manufacturing facility in California where a team of approximately 300 engineers have been busy developing and producing MicroLED displays that may one day end up shipping on future iPhone models. Hardly a surprise, Apple for a few years now has been interested in developing superior display technologies. To this point, MicroLED displays certainly fit the bill as the technology is reportedly superior to OLED and promises to “make future gadgets slimmer, brighter and less power-hungry.”
Of course, Apple’s research in the area has had its fair share of challenges, with the report noting that the project was almost cancelled about a year ago.
The screens are far more difficult to produce than OLED displays, and the company almost killed the project a year or so ago, the people say. Engineers have since been making progress and the technology is now at an advanced stage, they say, though consumers will probably have to wait a few years before seeing the results.
Interestingly enough, this isn’t the first time we’ve seen a report regarding Apple’s interest in MicroLED displays. This past May, a report surfaced indicating that Apple in 2017 placed an order for a batch of MicroLED screens for testing in future products. What’s more, you might recall that Apple in 2014 acquired LuxVue Technology, a company with expertise in MicroLED display technology. Further, Kleiner Perkins partner John Doerr a few years ago said that LuxVue’s technology could result in a “technical breakthrough in displays.”
Should Apple come up with a MicroLED breakthrough, said displays will be incorporated on the Apple Watch well before the iPhone. Indeed, Bloomberg notes that Apple only recently managed to successfully incorporate a MicroLED display on the Apple Watch.
In late 2017, for the first time, engineers managed to manufacture fully functional MicroLED screens for future Apple Watches; the company aims to make the new technology available first in its wearable computers.
In a best case scenario, the report adds that we’re likely still 3-5 years away from MicroLED displays being included on a new iPhone model. Apple is already rumored to be seeking OLED supply from LG Display in an effort to reduce its dependence on Samsung, which is the company’s sole OLED display provider for iPhone X screens. As was the case with A series chipsets, however, Apple appears to be interested in developing its own display technology to cut costs, increase profit margins, and add another element of control over its product lines.
After crafting its own processors over the past couple of years, Apple is now getting into the display business, reports Bloomberg. The company is said to have some 300 engineers working on an upcoming screen tech called MicroLED at its Santa Clara facility. The idea is to create a better display, first for its smartwatches and later for its phones, and perhaps eventually ditch third-party suppliers like Samsung and LG. But don’t expect an Apple MicroLED display on your wrist anytime soon. The technology is incredibly complex to manufacture at scale, because, unlike LEDs that are simply powered by lights…
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Apple is reportedly developing MicroLED screen technology at a secret engineering and manufacturing facility located 15 minutes from Apple Park, with the tech expected to debut in future devices as a potential replacement for OLED panels currently supplied by Samsung.
AppleInsider – Frontpage News
Apple has a secret manufacturing facility in Santa Clara, California, where it is designing and producing test samples of its own displays, reports Bloomberg. The company is reportedly using MicroLED technology in an effort to replace Samsung’s OLED displays in future devices.
The technology giant is making a significant investment in the development of next-generation MicroLED screens, say the people, who requested anonymity to discuss internal planning. MicroLED screens use different light-emitting compounds than the current OLED displays and promise to make future gadgets slimmer, brighter and less power-hungry.
Apple’s desire to expand its supply chain beyond Samsung has been extensively rumored, with Apple reportedly spending billions of dollars to help LG get its own OLED production up to speed and LG displays rumored to be making their way into this year’s “iPhone X Plus” device.
Looking beyond OLED, many believe MicroLED will be the next display technology to appear in mobile devices, and Apple’s interest in the technology was revealed in its acquisition of MicroLED firm LuxVue back in 2014. Apple has reportedly been working to first bring MicroLED to the Apple Watch, with some rumors pointing to that happening as soon as this year.
Bloomberg‘s report suggests, however, that it will likely be a few years until Apple’s MicroLED displays will appear in shipping products, perhaps two years for the Apple Watch and three to five years for the iPhone. Apple will likely also outsource full-scale production of the displays.
The California facility is too small for mass-production, but the company wants to keep the proprietary technology away from its partners as long as possible, one of the people says. “We put a lot of money into the facility,” this person says. “It’s big enough to get through the engineering builds [and] lets us keep everything in-house during the development stages.”
Apple had reportedly been working on MicroLED display technology at an R&D center in Taiwan, but late last year the company was reported to have scaled back its efforts at that center. In light of today’s news, it’s possible Apple elected to concentrate its efforts at a facility closer to its headquarters.
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