Taboola partners with ZTE to launch a news feed for smartphones (and you won’t believe what happens next)

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You’re probably familiar with Taboola, at least in passing. It’s the source of many sponsored news sections on websites. Now, Taboola is looking to become part of your smartphone with its new “content discovery” platform. It looks a lot like the Google Feed, but it’s not. In fact, it could come off like one giant ad on your phone.

Taboola pitches its news feed as a way to get personalized news. Instead of searching for content, you just swipe over to the Taboola screen on your device and start browsing.

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Taboola partners with ZTE to launch a news feed for smartphones (and you won’t believe what happens next) was written by the awesome team at Android Police.

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