Forget the Roadster and the Semi — Tesla’s fate still hinges on the Model 3

  • Posted by admin on November 18, 2017

There was a lot of pomp and circumstance at SpaceX’s Hawthorne, California, headquarters for the big Tesla Semi truck unveiling. There was even a surprise cameo from the ghost of Tesla’s Christmas past: the second generation of the Roadster. But at no point did CEO Elon Musk mention the car on which the fate of his entire company still hinges: the Model 3.

It’s not totally shocking. After all, the Model 3 had its own party earlier this year. But since then, Tesla’s first high-volume, mass-market vehicle has hit a number of snags.

When Musk launched the Model 3 in July, the company was anticipating a production rate of 20,000 cars a month by the end of December. In the last quarter, though, Tesla…

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