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The first Polaroid instant camera in a decade is adorable

  • Posted by admin on September 14, 2017

Ten years after Polaroid stopped making instant film cameras, and nine years after it stopped making the film those cameras use, the Polaroid instant camera is back. Well, kind of. Announced today, the new $ 99 Polaroid OneStep 2 is not made by Polaroid, if only because Polaroid largely exists these days as a brand and a nebulous collection of patents and intellectual property. So instead, the new camera is being made by the Impossible Project — the very company that spawned out of the groundswell effort to preserve Polaroid’s film in the first place.

Before I untangle this weird web any further, here’s what we know about the camera. It’s an instant film camera like many before it, and it’s available for pre-order now, with a ship and…

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